By using the theory of modem marketing, the necessity of professional of university employment aim market choosing and the effect of market detailing is discussed. 摘要運用現代市場(chǎng)營(yíng)銷(xiāo)理論，論述大學(xué)專(zhuān)業(yè)人才就業(yè)目標市場(chǎng)選擇的必要性及市場(chǎng)細分的作用。
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