World heritages &national scenery in China is a kind of protection resources rather than exploiting resources.Its aim of management is to increase social welfare. 摘要世界遺產(chǎn)地和國家級風(fēng)景名勝區是一種保護性資源而不是開(kāi)發(fā)性資源,其經(jīng)營(yíng)目標應該是增進(jìn)社會(huì )福利。