Second chapter introduces the related theory of CSI measure, including CSI model, fornell measure method, the related mathematic theory of measure, such as path analysis, SEM, PLS and so on.

 
  • 第二章著(zhù)重介紹了顧客滿(mǎn)意度測評的相關(guān)理論,包括顧客滿(mǎn)意度模型,fornell測評方法,測評的相關(guān)數學(xué)理論路徑分析、SEM、PLS等。
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