In order to be remembered, a product needs to occupy a very clear and sharply focused position in our minds relative to filling our needs and also relative to the competition.

 
  • 為了讓人們記住它,一個(gè)產(chǎn)品需要在人們大腦中占有一個(gè)非常清晰、鮮明、牢固的位置,并且是與滿(mǎn)足我們的需求密切相關(guān),也與市場(chǎng)競爭緊密相連。
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