According to the general theory of the marketing strategy, a research on marketing environment of Pharmaceuticals and marketing mode of PoMs in China has been made.

 
  • 本文從營(yíng)銷(xiāo)戰略的一般理論出發(fā),對我國目前醫藥產(chǎn)品營(yíng)銷(xiāo)環(huán)境及處方藥營(yíng)銷(xiāo)策略進(jìn)行了討論。
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